How Naomi and Grant Tripled their Clinic’s Marketing Performance with QuiroAds Growth Program

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Sergio Argul
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Josep Morant
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10 years ago, Naomi and Grant came all the way from Australia to start a new life in Spain, where they opened 2 clinics in the Barcelona area. Thanks to their amazing work, Innato Chiropractic became one of the biggest chiropractic brands in Barcelona and they are recognised as true experts in the field.

Post-Pandemic Struggles

Even though Naomi and Grant had an exceptional number of patients each week, since the pandemic, they saw how their ads slowly started losing steam. They tried different agencies, new methods, aggressive offers… to the point they believed it would never be the same as before. They thought maybe it was the growth in chiropractic clinics in the area, or simply, Meta just wasn’t as profitable as before and there was nothing they could do about it. 

A New Start With QuiroAds

When Naomi and Grant met us, they were working with another “specialized agency” in chiropractic marketing. They weren’t disappointed with their results, but they were far from satisfied.

So we guaranteed them that we would improve their results. We would lower their Cost per Lead, and we would get more leads. We would get more Appointments Booked and reduce their cancellation rates. And most importantly, we would give them more time and less stress.

So that is exactly what we did. With a completely new creative angle, we started turning around their ad account metrics, and within 2 months, their calendars started seeing a real shift and less empty slots.

In addition to this, we implemented our automated follow-up system where we sent extra information about the session and the chiropractic care via WhatsApp, and the rest was for Álvaro and his CA to do what they do best: take care of people.

Key results:

  • A 5.4X Return on Ads : We doubled their previous marketing numbers in just 6 months.
  • A 3.9€ Cost per Lead: With the same ad spend, we halved their cost per lead below the average cost in the Barcelona area. 
  • 2 Profitable Clinics in Auto Mode: Running one clinic alone is already a challenge, but when you have 2 clinics, making sure the marketing for both is optimized becomes a nightmare. Thanks to our systems, their clinics now run smoothly and manage all the leads in automatic.
This case study shows how the right chiropractic marketing strategy can transform a clinic’s growth, bringing in new patients and long-term profitability.

If you want results like these for your chiropractic practice, get in touch with us today and let’s build your success story.